On our way to a
single newsroom

Our organisation brings together six distinct news brands: the German-language Luxemburger Wort, the German magazine Télécran, the English-language Luxembourg Times, the free French-language Virgule, and the Lusophone Contacto.lu and Radio Latina. All of these brands operate from the same open-plan newsroom. 

The ongoing challenge is to make it easier for our 96 journalists to work closely together – avoiding duplication of efforts, fostering meaningful synergies and delivering high-quality signature journalism to our readers. To achieve this, editorial leads, editors-in-chief and desk heads have introduced new workflows and communication channels. A shared breaking-news protocol, for example, ensures all brands are promptly informed about developing situations. 

We have also established a cross-brand investigative reporting team, bringing together different titles depending on the topic, expertise and audience. Their first investigation delved into Luxembourg’s beer industry, combining contractual and sector knowledge from the Luxembourg Times and the economic reporting of the Luxemburger Wort with market insights from Contacto. This collaboration allowed us to effectively address the monopoly of large national breweries. 

At weekends, journalists coordinate across brands to enhance responsiveness. We have also introduced an award that recognises outstanding cross-brand and cross-departmental collaboration. It has been presented eight times for joint productions in areas such as data journalism, investigative research and reporting, which were then adapted for our sister brands. 

 Together, these initiatives are helping us build a truly integrated newsroom – one that is stronger, more efficient and better equipped to serve Luxembourg’s diverse audiences.